Privacy policy

Last updated: 20 April 2026

Data Controller

Luna Nuova Tartufi di Spadoni Pregiati S.r.l.
Piazza Castello 2, 47843 Misano Adriatico (RN), Italy
VAT: 04773370400
Email: info@spadonipregiati.com
Phone: +39 0541 780583

Introduction

Luna Nuova operates this store and website, including the information, content, features, tools, products and services, in order to provide you, as the customer, with an appropriate shopping experience (the "Services"). Luna Nuova is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use and disclose your personal data when you visit, use, make a purchase or any other transaction through the Services, or when you communicate with us. In the event of any conflict between our Terms and Conditions of Service and this Privacy Policy, the Privacy Policy prevails with respect to the collection, processing and disclosure of your personal data.

Please read this Privacy Policy carefully. By using and accessing the Services you confirm that you have read this Privacy Policy and understood how we collect, use and disclose your information.

Personal Data We Collect or Process

When we use the term "personal data" we refer to information that identifies or is reasonably linked to you or another individual. Personal data does not include information collected anonymously or anonymised so that it cannot identify you. We may collect or process the following categories of personal data based on your interaction with the Services:

  • Contact details: name, address, billing address, shipping address, phone number and email address.
  • Financial data: credit card, debit card and financial account numbers, payment data, transaction details and payment confirmation.
  • Account data: username, password, security questions, preferences and settings.
  • Transaction data: items viewed, added to cart, purchased, returned or exchanged, and past transactions.
  • Communications with us: information included in communications with us, for example via the contact form or customer support.
  • Device information: device type, browser, network connection, IP address and other unique identifiers.
  • Usage information: how and when you interact with the Services.

Sources of Personal Data

We may collect personal data from the following sources:

  • Directly from you: when you create an account, visit or use the Services, or contact us.
  • Automatically through the Services: via your device, cookies and similar technologies.
  • From our service providers: when we engage them to collect or process data on our behalf.
  • From our partners or third parties.

Analytics and Advertising Tools

We use the following third-party tools that collect browsing data via cookies and similar technologies. These tools are activated only upon your explicit consent through the cookie banner. You can withdraw your consent at any time by clicking "Cookie Preferences" in the footer of the site.

Google Analytics 4 (Google LLC)

We use Google Analytics 4 to analyse traffic and user behaviour on the Site. Google Analytics collects usage data and transmits it to Google servers, including in the United States. The transfer takes place on the basis of Standard Contractual Clauses approved by the European Commission. You can view Google's privacy policy at https://policies.google.com/privacy and opt out of tracking at https://tools.google.com/dlpage/gaoptout.

Meta Pixel (Meta Platforms Ireland Ltd.)

We use the Meta Pixel to measure the effectiveness of our advertising campaigns on Facebook and Instagram and to show you relevant ads. The Meta Pixel collects browsing data that is transmitted to Meta. You can manage your advertising preferences at https://www.facebook.com/privacy/policy/.

How We Use Your Personal Data

  • Providing, personalising and improving the Services: processing payments, fulfilling orders, managing your account, arranging shipping, facilitating returns and exchanges, sending notifications and creating a personalised shopping experience.
  • Marketing and advertising: sending you promotional communications by email or post and showing you relevant online ads, including based on your previous purchases.
  • Security and fraud prevention: authenticating your account, detecting and combating fraudulent or illegal activity, protecting the Services.
  • Communications with you: providing customer support, responding to your enquiries and maintaining our business relationship.
  • Legal reasons: complying with legal obligations, responding to requests from authorities, enforcing our Terms and Conditions.

How We Disclose Personal Data

In certain circumstances we may disclose your personal data to third parties for legitimate purposes:

  • With Shopify and other service providers (IT management, payment processing, data analytics, customer support, shipping).
  • With business and marketing partners to provide services and personalised advertising. Partners will use your data in accordance with their own privacy policies.
  • When you authorise us to share information, for example for shipping or social media integrations.
  • With our affiliates or within our corporate group.
  • In case of legal obligations, mergers, legal proceedings or to protect our rights and those of users.

Relationship with Shopify

The Services are powered by Shopify, which collects and processes personal data relating to your access to and use of the Services. Data you submit to the Services will be transmitted to and shared with Shopify and third parties who may be located in countries other than your own. To provide advanced features, Shopify may use personal data collected from your interactions with our store, other merchants and Shopify itself. In such cases, Shopify is responsible for the processing of your personal data. For more information please see Shopify's Consumer Privacy Policy and the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites operated by third parties. If you follow such links, you may need to accept their own privacy and security policies. We are not responsible for the privacy and security of those sites or the accuracy of the information they contain.

Children's Data

The Services are not intended for use by minors and we do not knowingly collect personal data from individuals below the age of majority in their jurisdiction. If you are a parent or guardian of a minor who has provided us with their personal data, please contact us to request its deletion. We are not aware of "sharing" or "selling" personal data of individuals under the age of 16.

Security and Data Retention

We implement appropriate security measures, but no technology is impenetrable. We recommend using only secure channels to communicate confidential information to us.

Indicative retention periods:

  • Order and billing data: 10 years (Italian tax and accounting obligations)
  • Customer account data: until account deletion, plus 12 months
  • Analytics cookies (Google Analytics 4): maximum 14 months
  • Marketing cookies (Meta Pixel): maximum 180 days
  • Customer support email communications: 3 years from resolution
  • Fraud prevention data: up to 5 years

Your Rights

Depending on where you reside, you may have the following rights regarding your personal data:

  • Right of access: request access to the personal data we hold about you.
  • Right to erasure: request deletion of your personal data.
  • Right to rectification: request correction of inaccurate data.
  • Right to portability: receive a copy of your data and request its transfer to a third party.
  • Communication preferences: unsubscribe from promotional emails at any time using the unsubscribe link.

If you reside in the United Kingdom or the European Economic Area, you also have the right to:

  • Object to and restrict processing: ask us to stop or limit processing for certain purposes.
  • Withdraw consent: withdraw consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

To exercise your rights, contact us using the details below. For rights relating to data processed by Shopify, visit https://privacy.shopify.com/en.

Complaints

If you have complaints about how we process your personal data, please contact us using the details below. If you are not satisfied with our response, you may contact your local data protection authority. For Italy: Garante per la protezione dei dati personali — www.garanteprivacy.it. For other EEA countries: list of supervisory authorities.

International Transfers

We may transfer, store and process your personal data outside the country in which you reside. Where data is transferred outside the European Economic Area or the United Kingdom, we will rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts issued by the competent UK authority, unless the transfer is to a country deemed to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on the site and update the "Last updated" date accordingly.

Contact Us

For any questions about this Privacy Policy or to exercise your rights:

Luna Nuova Tartufi di Spadoni Pregiati S.r.l.
Piazza Castello 2, 47843 Misano Adriatico (RN), Italy
Email: info@spadonipregiati.com
Phone: +39 0541 780583

For the purposes of applicable data protection laws, we are the data controller of your personal data.